Bcn Cooking Christmas

For Barcelona Cooking's 2023 Christmas campaign, we took the circle, the dominant shape in its graphic identity, as well as its adaptations (plate, casserole, cooker, and the flower in the logo) to create a whole series of recognisable Christmas motifs.

These take the brand's red, pink (already present in the recipe book), and white and dark green for more contrast. It is very visual, featuring the brand values and festive colours. It is complemented with messages taken from famous Christmas carols (national or international) with a twist that brings them closer to the food-related field. In parallel, communication aimed at company dinners was also developed.

Designed for posts, reels, banners, stories, newsletters.